The most common problem with the free jewelry with purchase offer is that the jewelry is of really inferior quality. It will likely be cheaply made with poor quality or even imitation stones. It’s also often a lot smaller than it looks in the promotional pictures. You really have to read the fine print of the offer carefully in order to fully understand what exactly you are getting for free.

Be especially wary of free jewelry offers that involve diamonds. Obviously diamonds are quire valuable, so whenever free diamonds are on offer, you know that they are very poor quality indeed. They will likely be dark or cloudy, or else extremely tiny. Free diamond earrings are never a good idea, because it is quite difficult to find matching diamonds when such poor quality stones are used. You might end up with one dark, spotted diamond and one white, cloudy diamond, which won’t match at all and will not even be worth wearing.

Another drawback of free jewelry contest offers is that there is usually an astoundingly small chance of actually winning. Be sure to read the fine print and make sure you understand the odds of winning. Only enter the contest if you really believe the odds of winning merit risking having your personal information collected for marketing purposes or sold to the highest bidder.

If a company is offering you free jewelry, you can bet there is some sort of catch involved. Read on to learn more about so-called free jewelry offers, as well as to discover a way to get jewelry for practically free.

Shopping online is always challenging, because you can’t physically touch or examine the item you want to purchase. In order to compensate for this, good discount jewelry auction sites will always post clear pictures and detailed descriptions of their jewelry. However, a description is ultimately only as useful as you make it! You must be sure to carefully read the entire description and research any terms you don’t understand. Most of the complaints about buying jewelry online come from people who didn’t read the description carefully and didn’t realize they were buying a gold-plated ring or a lab-created stone.

Broad Inventory

An auction site with a broad inventory of rings, pendants, bracelets, and earrings will give you the best chance to find quality jewelry at low prices. Look for a site that specializes in both overstock and seized jewelry auctions, as this will give you access to retail-quality jewelry as well as unique pre-owned pieces.

A robust, easily accessible customer support system is also an important consideration when choosing a discount jewelry auction site. Look for sites that offer support through both email and phone, as this will give you flexibility when asking questions. You can call with complicated questions, and quickly email your simpler questions.

Jewelry Expertise

You should also look for a company that knows the jewelry business inside and out. This ensures that they will have the skills needed to describe the jewelry with 100 percent accuracy. It also gives a better chance of getting high-quality jewelry, because unlike a general wholesaler that buys anything and everything for resale, a jewelry specialist will pick and choose the best jewelry items for resale.

When looking for an online jewelry auction site, you will definitely want to choose one that allows returns during a reasonable period after each sale. You should also check out shipping rates and times. A really good company will offer you the option to purchase shipping insurance on valuable jewelry items. A fly-by-night company will just take your money and not care about lifting a finger to help you make sure you actually receive your jewelry.

Choosing a discount jewelry auction site that has a long history of fulfilling its business obligations and providing excellent customer service is a must. Do not risk your hard-earned money or your private personal information on a site that has seemingly popped overnight. A company with little or no history may be a legitimately new company, but it may also be simply a reincarnation of an old company that is trying to escape its terrible record by changing its name.

In order to learn about the auction site’s history, read the “About Us” section and try to verify the information there from other sources if possible.

Good Customer Feedback

Finding positive customer feedback is also a good way to reassure yourself that the discount jewelry auction site you are browsing is safe and reputable. Reading the customer reviews and feedback on the auction site is a good start, but bear in mind that this information is ultimately controlled by the auction site, and they’re not likely to post terrible reviews on their own web pages!

You can try to find additional reviews and information about the auction company on independent sites like the Better Business Bureau, resellerratings.com, and ripoffreport.com.

Getting discount jewelry for up to 70 percent off of retail prices certainly seems to fall into the too good to be true category. But is it really too good to be true? The answer is no, not if you are careful to choose a reputable, trustworthy discount jewelry auction site for your purchases.

Here are some guidelines for what to look for in a discount jewelry auction site that will help even internet novices select a site that will deliver fantastic prices and a safe shopping experience.

JeweryRoom.com was started by a reputable jewelry manufacturer that had been a trusted name in the industry since 1955. In 1999, this manufacturer decided to expand to internet jewelry auctions in order to better serve jewelry customers like you. The online auction side of the business started off on eBay, where we earned the rank of Titanium Power Seller. Since 1999, we have completed over 1 million online transactions, and we’ve learned how to bring our customers the wide variety of diamond rings that they demand at an affordable price level.

Bottom line—you can trust JewelryRoom.com! Our auctions are safe and fair, and we pride ourselves on being a reliable, established presence in the online diamond auction niche.

All of our rings are backed by our 100 percent satisfaction guarantee: if the ring is not as advertised, you can exchange it within 15 days.

Evaluating Diamond Rings

Before you begin shopping for diamond rings on JewelryRoom.com, take some time to familiarize yourself with the “4 C’s” of diamonds: color, clarity, carat weight, and cut. At JewelryRoom.com, every diamond listed on our site contains a full description, including how it scores on these 4 C’s. Understanding the 4 C’s will help you to know the value of a given diamond and enable you to compare our prices to retailers and other auction sites.

Color

Diamonds are rated for color on a scale that ranges from D to Z, with D being colorless and Z being strong yellow. The closer a diamond is to being colorless, the more valuable it is. Yellow diamonds are gaining popularity for accent rings, but in general, when choosing a diamond ring (especially an engagement ring) you want a diamond that is as bright and colorless as possible. Diamonds rated D, E, or F (colorless) or G, H, I, or J (near colorless) are ideal.

Clarity

Diamonds are also rated for clarity on a scale that ranges from Flawless (F) to Included (I). Fortunately, it isn’t necessary to pay for Flawless clarity in order to get a spectacular looking diamond. The slight inclusions (cloudy blemishes or dark spots) inside a diamond can often be concealed from the naked eye through clever cutting and setting. When shopping for a diamond ring on JewerlyRoom.com, look for diamonds rated Very Slightly Included (VSI1 or VSI2) or Slightly Included (SI1 or SI2). These diamonds will offer the best price points, and their inclusions will often be invisible to the naked eye. Avoid diamonds ranked Included (I1, I2, or I3), as these stones will be visibly cloudy, spotted, or dark.

Carat Weight

Diamonds are measured by weight, not size. The carat weight tells you how big your diamond is, but not how big the surface area of the stone will be. However, learning to visualize the common sizes of different carat weight stones can still help you to get an idea of what your diamond ring will look like in person. Note that descriptions of diamond rings with multiple stones sometimes provide a combined or total carat weight. This helps you estimate the total worth of all the stones.

Cut

The cut of a diamond is what gives it its “fire” or reflection of bright sparks of color. The classic round brilliant cut is the most popular style, but princess cuts, which accentuate a diamond’s fire, and baguette cuts, which accentuate luster and clarity but downplay the fire, are also commonly found in diamond rings.

The cut of a diamond is not the same as its shape. The cut refers to the way the facets are cut into the diamond to reflect light, and the shape refers to the overall appearance of the diamond. Shape is largely a matter of personal taste. Common shapes include round, square, marquise, pear, oval, and heart.

Other Factors for Choosing your Ring

Of course, the quality of the diamond in your ring is important, especially if you are shopping for an engagement ring. However, you also need to consider other aspects of the ring when buying a diamond ring from JewelryRoom.com.

Style

Diamond rings come in three main styles: engagement rings, anniversary bands, and right-hand rings or accent rings. Often, accent rings are more for flashy fashion jewelry. Beware of accent rings that have a high carat weight, but tons of stones. That means that each stone will be quite small and all the prongs in the settings will compete with the diamonds’ fire

Metal

Most diamond rings are made from 10 or 14k white gold, because the cool color of white gold doesn’t compete with the clear white brilliance of the diamond. However, you can also occasionally find yellow gold rings. Platinum bands and settings are also an option, albeit an expensive one. Be sure to carefully read the ring description and make sure you understand what the ring is made of. Then, you can estimate the worth of the metal in the ring and use that to help you price your bids.

Size

Don’t fall into the trap of assuming you can get any diamond ring resized. Rings that have multiple stones set across the top curve of the band cannot be sized up or down much at all, because the resizing would affect the settings. Anniversary bands that are completely encircled by stones can’t be resized at all. Diamond solitaires have the most flexibility for resizing. Because the rings at JewerlyRoom.com come from overstock sales and seized auctions, we have a mix of standard wholesale sized rings (size 7) and custom pre-sized rings. Be sure to always check the ring description for the size you need.

If you have any questions about shopping for diamond rings on JewelryRoom.com or need help with the auction process, please contact us.

First of all, identify your resale venue. Will you be reposting the items you purchase to an auction site like eBay? Or will you be selling the jewelry in person at a resale shop or market stall? Where you plan to sell the jewelry will affect the types and styles of jewelry you want to purchase. For example, if you plan to set up a table at a fair in your town, you will want to focus on less expensive items with semi-precious gems, and brass, sterling silver, or gold-plated metals rather than solid gold jewelry. That way, casual shoppers will be able to afford your wares.

Next, think a little bit about your customer demographics. Who might your customers be? What type of jewelry appeals to them? If you plan to repost your jewelry to an auction site, you will have access to a huge customer base, and you won’t have to worry so much about what type of jewelry you buy. If, however, you sell in person, you might find that your main client base is young and hip or old and conservative. You need to tailor your purchases to suit their tastes if you hope to sell a lot of jewelry.

After you’ve thought carefully about where to find your cheap wholesale jewelry and what types of jewelry to purchase, you’re ready to start bidding at online auction sites. Enjoy!