If you are interested in buying cheap wholesale jewelry for resale, obviously getting a good price is a big concern. However, you can’t just snap up whatever is cheap at auction and just assume you will be able to turn a profit. You also need to take care to develop an inventory of appealing pieces you can actually sell! Here are some guidelines for building a resale inventory from cheap wholesale jewelry auctions.
First of all, identify your resale venue. Will you be reposting the items you purchase to an auction site like eBay? Or will you be selling the jewelry in person at a resale shop or market stall? Where you plan to sell the jewelry will affect the types and styles of jewelry you want to purchase. For example, if you plan to set up a table at a fair in your town, you will want to focus on less expensive items with semi-precious gems, and brass, sterling silver, or gold-plated metals rather than solid gold jewelry. That way, casual shoppers will be able to afford your wares.
Next, think a little bit about your customer demographics. Who might your customers be? What type of jewelry appeals to them? If you plan to repost your jewelry to an auction site, you will have access to a huge customer base, and you won’t have to worry so much about what type of jewelry you buy. If, however, you sell in person, you might find that your main client base is young and hip or old and conservative. You need to tailor your purchases to suit their tastes if you hope to sell a lot of jewelry.
After you’ve thought carefully about where to find your cheap wholesale jewelry and what types of jewelry to purchase, you’re ready to start bidding at online auction sites. Enjoy!